Tuesday, May 19, 2015
Wednesday, May 13, 2015
Identity Package Design
The final project of the year, to create an identity package design. Consisting of anything that could self brand yourself with from shirts, buttons, business cards and so on.
Inspiration:
It all came from this. I was bored and started messing around, and this mountain like creation is what formed. Shows a simple yet powerful message, could be jagged rocks off the edge of a cliff or whatever the imagination leads it to.
Goal:
I wanted to create something geometric. Simple shapes consisting of a square and triangle. The colors fall together and create an interlocking bond. Pantone had just released the spring color palette at the time, which the colors I picked fall into the current "professional" standards. Red, light green, and green are colors that stand out and the shades I picked have a neon type feel to them, but not blinding. Goes well together with anything, any color. It consist of button's, t-shirt, business card, artist card, letter head, and a sticky note.
It all came from this. I was bored and started messing around, and this mountain like creation is what formed. Shows a simple yet powerful message, could be jagged rocks off the edge of a cliff or whatever the imagination leads it to.
I wanted to create something geometric. Simple shapes consisting of a square and triangle. The colors fall together and create an interlocking bond. Pantone had just released the spring color palette at the time, which the colors I picked fall into the current "professional" standards. Red, light green, and green are colors that stand out and the shades I picked have a neon type feel to them, but not blinding. Goes well together with anything, any color. It consist of button's, t-shirt, business card, artist card, letter head, and a sticky note.
Font: Baron Neue
Tuesday, May 5, 2015
Gear: The Final Frontier
Gear For Sports
Logo:
Very simple, nothing elaborate but it gets the point across of who they are and what they do. Hidden message within the g forming the letter s, standing for their company name.
Brand:
Started in 1974, based in Kansas and still is today.
Now owned by the Hanes Company.
One of the most cleanest print shops in the business.
Put out 15,000 shirts a day.
In-house print shop.
Customers:
Under Armor
Gear For Sports
Champion
Identity:
"Guided by our GEAR values, we strive to be the leader in quality and delivery of our customer’s image through marketing innovative sportswear, accessories and services." Having some major well known companies, Champion, Under Armour and Gear For Sports owned by Gear and rolling out 15,000 shirts/articles of clothing a day. They show that through the many different departments of their business. Part of it is that they have a wall with the latest trends, keeping up to date with whats "fresh".Their graphic designers go out and take pictures of anything at malls/stores seeing whats new and applying back into what they may be working on. Also it was very interesting how they have their color palette displayed, two shirts showing all their colors on a light/dark variant. Also with their start being back in 1974, and being around today shows that they know what they're doing. Any company that has been around for that long, it shows that they are moving forward and keeping up to date with what is current. All of this shows their identity without really just sticking to them as Gear but to them as a company as a whole working towards one goal.
Website: http://www.gearforsports.com
Logo:
Very simple, nothing elaborate but it gets the point across of who they are and what they do. Hidden message within the g forming the letter s, standing for their company name.
Brand:
Started in 1974, based in Kansas and still is today.
Now owned by the Hanes Company.
One of the most cleanest print shops in the business.
Put out 15,000 shirts a day.
In-house print shop.
Customers:
Under Armor
Gear For Sports
Champion
Identity:
"Guided by our GEAR values, we strive to be the leader in quality and delivery of our customer’s image through marketing innovative sportswear, accessories and services." Having some major well known companies, Champion, Under Armour and Gear For Sports owned by Gear and rolling out 15,000 shirts/articles of clothing a day. They show that through the many different departments of their business. Part of it is that they have a wall with the latest trends, keeping up to date with whats "fresh".Their graphic designers go out and take pictures of anything at malls/stores seeing whats new and applying back into what they may be working on. Also it was very interesting how they have their color palette displayed, two shirts showing all their colors on a light/dark variant. Also with their start being back in 1974, and being around today shows that they know what they're doing. Any company that has been around for that long, it shows that they are moving forward and keeping up to date with what is current. All of this shows their identity without really just sticking to them as Gear but to them as a company as a whole working towards one goal.
Website: http://www.gearforsports.com
Wednesday, March 4, 2015
Wednesday, February 11, 2015
Tuesday, February 10, 2015
Icon History
1981- Xerox Star used a graphic user interface introducing large,
unicolor icons
1984- Apple released the Mac first commercial and mass
produced machine that used designed icons and graphic elements (designed
by Susan Kare)
1985- Microsoft and other companies released graphic user
interfaces
Susan Kare also worked for Microsoft in the design of icons, so it’s
not strange for the icons to look alike.
1991- Icons start to have colors, shadows
2000- Icons start to become what they are today (3d like)
2013- iOS 7
is released, Apple kills the realistic icons and everything went flat. And other companies started to follow.
Susan Kare interview
Susan Kare interview
Wednesday, January 14, 2015
Leadership Strengths
My top 5 leadership strengths are...
- Adaptability (Relationship)
"You live in the moment. You don't see the future as a fixed destination." I am ready for anything that is thrown at me, is the way I see that. Which in most scenarios I am, a little bump in the road is not going to foil what is already going on. I do not see myself as a person who is gonna freak out if something happens while I am working on something, some people do and to them it is like the whole world just ended.
- Relator (Relationship)
"Relator describes your attitude toward your relationships. In simple terms, the Relator theme pulls you toward people you already know." That is very true about me. I am not big on being in a room full of random people I do not know. If your have 1,000 friends, do you really "know" them? That is like adding some random person on Facebook, that is not a friendship more of a "cyber-ship". I can related to my friends because I have know them for many years.
- Strategic (Strategic Thinking)
"The Strategic theme enables you to sort through the clutter and find the best route." To sum that up, I do not make things 10 times more complicated than it should be. It is thinking of multiple options to a scenario. Going into battle with a plan is better than going into battle and it being a chaotic mess.
- Responsibility (Executing)
"Your Responsibility theme forces you to take psychological ownership for anything you commit to, and whether large or small, you feel emotionally bound to follow it through to completion." Honestly I do not feel like this fits me at all. Yeah I get work done but I do not become emotionally attached to it as this describes. And it says something along the lines of "willingness to volunteer may sometimes lead you to take on more than you should" thats completely opposite of me. I am not the kind of person to overload myself with extra things to do.
- Futuristic (Strategic Thinking)
"You are the kind of person who loves to peer over the horizon." Somewhat split on this. With projects I usually have multiple versions of something before I decide which one best fits. An idea evolves to multiple ideas, so if considering that futuristic then yes. Everyday routine, I don't think 2 weeks ahead from now what I am going to be doing.
What I found most valuable is the fact that answering 20+ questions, it can generate what your strengths are. Most of mine were spot on, and I could relate to. Just a few (Responsibility, Futuristic) I was 50/50 some of what it described fit me perfectly and then the rest was somewhat opposite of how I think and do things. Anything with team or group projects I will just keep on doing what I did before, I do my fair share of work when it comes to projects. All of those strengths go together in one shape or form, they could change over time well maybe slightly.
What I found most valuable is the fact that answering 20+ questions, it can generate what your strengths are. Most of mine were spot on, and I could relate to. Just a few (Responsibility, Futuristic) I was 50/50 some of what it described fit me perfectly and then the rest was somewhat opposite of how I think and do things. Anything with team or group projects I will just keep on doing what I did before, I do my fair share of work when it comes to projects. All of those strengths go together in one shape or form, they could change over time well maybe slightly.
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